2010-10-13

Vienna. National Breast Cancer Awareness Month

Last time we‘ve stopped at monument “Last of the Mankind” and in continuation of my words about fragile but very important life of each person, I write today’s report.
Every October for 25 years, the National Breast Cancer Awareness Month is conducted in many countries. This campaign organized to increase awareness of the disease and to raise funds for research into its cause, prevention and cure.
The Pink Ribbon is an international symbol of breast cancer awareness.  
I’ve attached some photos took in Vienna on different years. As you see, the Pink Ribbon presents in every photo and it indicate to partners of this program: Pharmacy (photo 3,4 ), shoe giant ‘Salamander’ (photo 5, 6) as well as outdoor advertising on Casino Vienna building (photo 1). There is even the tram (route D) run in the city center completely designed in Pink Ribbon style (photo 2).
Within October many actions have arranged to support National Breast Cancer Awareness Month and one of them is the Global Illumination when more than a dozen world-famous landmarks illuminated in pink light draw attention to the importance of mammography screening for early diagnosis of breast cancer as well as the research for finding ways to cure and prevent breast cancer.
We don’t arrange this action in Vienna but the Azrieli Center in Tel-Aviv take part in this action.
Soon I move to Israel to lead the cold season there and I’ll try to take some photos of this building in pink light.
I wanna finish today’s report with wishing of health to every woman!










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